All of the cool kids are self-Googling these days! Americans under 50 are most likely to self-Google. Most are also more educated and earn a higher income. This is thought to be due to the fact that their jobs demand a certain online persona. This is also due in part to the increase of social networking.
Nearly 50% of Americans have searched their name using Google and other search engines. This is twice as many as in 2002.
As a business owner I certainly see the benefits of being well connected. And the internet is a great place to build and expand on a network of relationships.
When I Google “Rian Heim” (thanks mom and dad for the unique name) and I must say that I am extremely happy with the results. With one exception. On the first two pages (20 search results), I am listed all 20 times. Great, right? Yes, except number 18 reads “[PDF] Wanted: Murderers and thieves”. Not exactly the title that I want my name associated with! It turns out that I submitted the Rian Design DBA in the Santa Monica Daily Press (PDF). The cover story on that day was “Wanted: Murderers and thieves”.
Just to clarify, I am NOT wanted as a murderer or a thief.
The age of the internet and the sharing of information if certainly a good thing.
Aren’t you curious how you rank on Google?
(Image by Rian Heim)
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